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Social media

Tuesday, May 22, 2007

IBM’s Philippe Borremans had an interesting perspective when it came to using social media in a company setting. It seems like for a big company like IBM it would be easy to get trapped into making a lot of requirements for blogs and podcasts, but it seems like IBM employees have a lot of leeway when it comes to information sharing. By having general guidelines, employees have a better understandi...


Original article from http://digitalpress.wordpress.com/2007/05/21/social-media/
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