Four Ways to Be More Interesting

I’d like you to stop and think about something for a second.

Try to remember the last time you visited a site that had good, solid content but read like a technical manual. I’m talking factual and helpful, but not terribly compelling.

Maybe you wanted to know how to gap your spark plugs. You searched, you followed links, and you found an on-target blog that told you how to do exactly what you wan...