Don’t Let Your Blog Readers Touch that Remote

You remember the last time you channel surfed? We all do it when there’s nothing good on TV — nothing that holds our attention.

Well, you can’t channel surf with a book. You can skip pages, put the book down, or stare off into space, but that book isn’t changing (unless you have something to write with or a pair of scissors in hand).

That gives the book power. The book controls how you pay atten...