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UK's Channel 4 to air full-length TV content on YouTube: smart move
Monday, October 19, 2009Very good news for Youtube and for the Future of TV, via FT, below. As you may have guessed, I particularly like the comment on the music industry;). Well done, Channel 4 - you are on your way to web-native content economics: decentralization, syndication, next generation advertising and viral distribution on multiple platforms is the key to monetizing TV content in the future.
"Andy Duncan, Chan...
Original article from http://feedproxy.google.com/~r/Mediafuturist/~3/DXeC8TRJ-sY/uks-channel-4-to-air-fulllength-tv-content-on-youtube-smart-move.html
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