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Get Ready for the Much Smaller AOL
Thursday, November 19, 2009AOL’s strategy, the latest new one, is to shift away from being an ISP to being a “next generation publishing” entity. Without parsing what it means to be “next generation” when you are doing what Yahoo has been doing for years, this sounds like a reasonable strategy but the anchor that weighs it down is that the bulk of AOL’s traffic comes from AOL’s ISP customers and there is no data that sugges...
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