Sign up Login
home | you | technology | web 2.0 | podcasts | entertainment | photos | comics | videos
 
Latest from Technology Evangelist
 

Why Online Retail Has High Customer Service Scores

Thursday, February 26, 2009

Taylor Pratt at Marketing Pilgrim wrote about a study from e-consultancy that showed online retailers out-ranking offline retail for customer satisfaction. This may come as a surprise for many, but here's why I think it makes sense.

In the offline world, entering a retail store has become a crap-shoot. After enough poor experiences with under-trained staff, one begins to realize that there is li...


Original article from http://feedproxy.google.com/~r/technologyevangelist/bkxI/~3/3ojr6GSHLSc/why_online_retail_ha.html
Login to read full articles and enjoy our free features for members.
« I See The Future of Online Advertising at Dapper.net
Rocky Mountain News' Last Advertisers »
 

Related articles