Latest from Bokardo - Social Design by Joshua Porter
- The Most Important Feature of a Multi-Device Web: Syncing
- Looking for examples of microcopy
- Is Twitter Successful?
- Communicating Value through Cause & Effect on Fanfeedr
- Feature Development in Action: Broadcast Stream Messages
- Using your Sign-up form as a Qualifier
- No Sign-up Necessary (the strikethrough method)
- Coming Soon: Make them Care! (my new book)
- Designing for Social Traction (slide deck)
- What Metric are you Designing to Improve Today?
- The Agency Problem
- Steve Jobs on why Apple doesn’t do market research
- The behavior you’re seeing is the behavior you’ve designed for
- Yahoo’s one page experience
- Zappos’ culture evident in their design
- Finding Innovation in Design
- Celebrate the Passionates
- Too many anecdotes, not enough data
- 21 Quotes for Designers stolen from the World of Writing
- Designing for Active Lurkers
- Are you rewarding good behavior, or just any behavior?
- Speaking at Refresh Boston tonight about designing in a recession
- Designing with Psychology in Mind (AEA slide deck)
- Designing for Sign Up (video & slides)
- Usage Lifecycle: What are your user’s exit points?
Writing Microcopy
Tuesday, June 9, 2009The fastest way to improve your interface is to improve your copy-writing.
I remember the first time I realized how much even the smallest copy can matter in an interface. It was on an e-commerce project at UIE for which I had created a checkout form asking for billing information. I had coded up a system to notify me when an error occurred (even if people can overcome the error it was very helpf...
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