Content Templates to the Rescue

As an industry, we’ve learned to plan our sites to achieve business goals and meet human needs while shipping on time and delivering compelling user experiences. Alas, despite all the sweat we pour into strategy sessions and GANTT charts, we still have to coax content out of our subject matter experts and get it onto every page of the site. This is where the strongest hearts grow frail, and even s...
Original article from http://www.alistapart.com/articles/content-templates-to-the-rescue/