Latest from Bokardo - Social Design by Joshua Porter
- The Most Important Feature of a Multi-Device Web: Syncing
- Looking for examples of microcopy
- Is Twitter Successful?
- Communicating Value through Cause & Effect on Fanfeedr
- Feature Development in Action: Broadcast Stream Messages
- Using your Sign-up form as a Qualifier
- No Sign-up Necessary (the strikethrough method)
- Coming Soon: Make them Care! (my new book)
- Designing for Social Traction (slide deck)
- What Metric are you Designing to Improve Today?
- The Agency Problem
- Steve Jobs on why Apple doesn’t do market research
- The behavior you’re seeing is the behavior you’ve designed for
- Yahoo’s one page experience
- Zappos’ culture evident in their design
- Finding Innovation in Design
- Celebrate the Passionates
- Too many anecdotes, not enough data
- 21 Quotes for Designers stolen from the World of Writing
- Designing for Active Lurkers
- Are you rewarding good behavior, or just any behavior?
- Speaking at Refresh Boston tonight about designing in a recession
- Designing with Psychology in Mind (AEA slide deck)
- Designing for Sign Up (video & slides)
- Usage Lifecycle: What are your user’s exit points?
Steve Jobs on why Apple doesn’t do market research
Wednesday, July 29, 2009I’ve heard it said again and again, but I had never seen an actual quote in which Steve Jobs says that Apple doesn’t do market research. I finally found one.
It comes care of this excellent article arguing why you can’t innovate like Apple.
Here it is:
“We do no market research. We don’t hire consultants. The only consultants I’ve ever hired in my 10 years is one firm to analyze Gateway’s reta...
Original article from http://bokardo.com/archives/steve-jobs-on-why-apple-doesnt-do-market-research/
Login to read full articles and enjoy our free features for members.
Related articles
feedraider "We Eat Internets" v2.0 a LAMP production by Jussi Vaihia
© 2006-2009 |
about |
blog |
help