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The Economist Tests New Delivery Model
Friday, September 4, 2009In England and New York City, The Economist is testing a program where customers can order a copy of the magazine by 9 pm on Thursday and have it delivered to their home before 6 am on Friday. The price? The same as the newsstands, which don’t receive the magazine until 9 am on Friday.
According to AdAge:
New Yorkers who have signed up for weekly texts announcing each issue’s topics will also rece...
Original article from http://wiredpen.com/2009/09/04/the-economist-tests-new-delivery-model/
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