IPA goes social (Take 2)

A bunch of 9 lovely people from across the sphere have kindly invited me to team up with the IPA to create together an ever evolving white-paper-ish on das social. These are not, as katy said, commandments set in stone but rather 10 thought starters or conversation points.

Each dude or dudette wrote a short piece on a subject close to their heart:

1. People not consumers – Mark AKA Herdmeister ...