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Jonathan Littman and Marc Hershon, authors of I Hate People!, have figured out a quick way to interview job candidates. The solution is easy: watch how they cross the street. I’m a “wader,” by the way.

Inc. named 19 bloggers that you should read. We’ve aggregated them all in one place: Inc19.alltop.

The reality is that people and technology is getting better and better a blocking out unwanted interruptions—aka, “marketing.” Brian Halligan is the CEO of HubSpot, and he explains in my post on the American Express Open Forum “how to get found.” It’s all about creating great stuff and letting Google et al do what they do: find great stuff.

By popular demand (and some complaints), I’ve done a FAQ with myself about how I tweet. Hope this helps you use Twitter for your business too. I explain how I use ghostwriters and why I repeat my tweets among other “unusual” practices.

This is the set of links that I used to demo Twitter by going down through this list to show why Twitter is such a valuable marketing tool.

Introduction

Home page

Profile page

Audit

Search

Starbucks VIA introduction

Guy Kawasaki or Alltop

Monitor

Search for “Prius”

Search for “Prius” or “Civic”

Sell

Dell Outlet

Kogi BBQ

Support

Comcast Cares

JetBlue

Engage...

Over at the American Express Open Forum blog, I explain how to not look clueless on Twitter. The first five ways are:

1. Don’t tell other people how to tweet.

2. Don’t tell the world that you unfollowed someone.

3. Don’t ask people why they unfollowed you.

4. Don’t constantly tweet mundane updates and babble.

5. Don’t use a small picture for an avatar.

To read all ten and why they impugn your intelligence, cl...

Chris Anderson explained his concept of “free” at a recent Garage Technology Ventures conference. Click here to learn more about his model and to get to the link to a video of his presentation. Any company that produces digital content and goods should check it out.

Over the weekend we upgraded Alltop to version 3. The primary functions that this version addresses are improved navigation and search. Because Alltop has grown to over 700 topics, we needed a better way for people to understand what Alltop does and to find topics that interest them.

Version 1. Circa March, 2008.

Version 2. Circa March, 2009.

Version 3. September 2009.

We also wanted to in...

Evernote is a great service to save emails, receipts, web clippings, and pictures. Here’ s a list of fourteen ways that you can use it to organize your life. Basically, whenever I get a significant piece of information, I dump it into Evernote for archival purposes. Check it out.

Po Bronson and Ashley Merryman have written a very interesting book examining how people nurture their kids. It’s called NurtureShock: New Thinking About Children. I conducted an interview with them about this subject. Interestingly, I think many of their findings apply to nurturing employees too. Check out the interview here.

Hope to see you at Blogworld Expo in Las Vegas on October 15-17, 2009. This conference is the first and only industry-wide tradeshow, conference, and media event dedicated to promoting new media including: Blogging, Podcasting, Social Media, Online Video, Music, TV, Radio, Gaming, Entertainment, and Communities.

Plan A: There’s advance discount pricing, but it expires on Monday, September 14th...

Many so-called experts are trying to fill young people with fear about what they should post in their Facebook accounts. They make the case the school admissions staff and company recruiters are going to check your Facebook page and ding you for the stupid things you did. (Who among us has not done something stupid when we were young, but I digress.)

This advice is mostly defensive: “Don’t do th...

For technology companies, a product demonstration is the purest form of sales because you really have to wow your audience with your product. Here is a list of 5 things to avoid if you want to not make a Stunningly Awful Demo (SAD).

The three stages of traction for social media sites are sign-up, first use, and ongoing engagement. For a website to succeed it must nail all three stages. Click here to learn about how to do this.

A few weeks ago Garage ran a conference called Revenue Bootcamp. One of the panel featured a group of experts discussing whether advertising was dead for a website revenue model. These experts represent Facebook, Yahoo, Glam, Federated Media, and Microsoft. Click here if you’re interested in using the advertising model.

Do you have an intellectual property program that needs a kick in the butt? Here are ten tips to restart your efforts to capture and commercialize these assets.

One of the dogmas of Twitter is that you shouldn't repeat tweets. I disagree based on a recent test I did where I repeated tweets and got terrific clickthroughs. If you use Twitter for marketing purposes, check out what I did by clicking here.

Check out the design of my new business card here. It’s a combination of my company’s logo and a business card—truly making a business card a marketing device. If you have a cool logo, you should do this too!

The guys at Out:Think did an extreme makeover of the Alltop news blog. Click here to see the before and after. Basically, we went from stock template to cool custom design. The firm specializes in building websites for online personalities and celebrities; click here to see other examples of their fine work.

Have you ever wondered about who you’re interviewing for a position, buying something from on Craigslist, dating (or, even worse, who your kids are dating)? You can do a Google search, but there are many people with same name. I discuss a service that enables you to enter a person’s email address and find his or her presence on more than fifty sites at a time. Click here to read it—before it’s too...

Over at the American Express Open Forum, I posted an article called “You Aren’t Crazy, You’re Just an Entrepreneur” by Pamela Slim. This articles explains the four stages of entrepreneurship—and why you probably not crazy! Check it out by clicking here.

Over at the American Express Open Forum, I explained how to be on time by installing a cool clock on your computer. Check it out by clicking here. It’s simple application that might help you if you tend to procrastinate.

Over at the American Express Open Forum I posted an article called “Customer-Centric Design: Got Empathy?” by Matthew E. May (@matthewemay). This articles explains why walking a few miles in the shoes of your customers is important when designing products and services for them. Check it out by clicking here.

Over at the American Express Open Forum, I posted an article called “Design’s Deadly Duo” by Matthew E. May (@matthewemay). This articles how companies mistake invention for innovation by making two big mistakes: confusing an unarticulated need with a non-existent one and confusing long lead times with future needs. Check it out by clicking here.

Over at the American Express Open Forum I posted an article called “How to Design a Flat Organization” by Matthew E. May (@matthewemay). This articles explains how FAVI built a flat organization to better serve its customers’ needs. Check it out by clicking here.